Have You Planted Your Money Tree?
Should you increase your prices? If so, on which services? Seth and Dena offer up thoughts to think as you ponder, and before you implement, a pricing change.
Shiny New Website: Essential Elements, A Therapeutic Massage Studio
Look who’s sporting a beautiful new website! And we’re not the only ones who love it! Congratulations Essential Elements on sprucing up your online presence with a fresh new website! We think occasional refreshes are a very good idea, in fact, the general rule? Once every three years for a whole new look and feel! […]
Google+ Business Pages
Maintaining an up-to-date Google+ profile is a free, easy way to ensure that you’re current when it comes to Search Engine Optimization on Google for your business. Not only does it make sure your contact information is easy to find but it also allows you more visibility in the results by pulling up a large […]
Is Business Mudsliding or Building Big Memories
Memorial Weekend is always the kick off of the summer season. We know that this typically means a shift in the flow of how many treatments you are booking and also a shift in how often you see your regular clients. Every year, our spa and salon owners ask about ways that they can change […]
Soothing, Smoothing and Grooming Dad!
Next up, Father’s Day. Are you ready? More and more men are heading to the spa for massage and other treatments. This is a very good thing for us, yes? Designing a few Father’s Day service packages will make gift buying for the loved ones a breeze. As always, we recommend creating a series of […]
Joy of Spa News: Sparkling Summer Edition (Ready for you to tailor)
Joy of Spa News: Sparkling Summer Edition is now ready for you to customize. It is complete as is, but you are always welcome to make it yours by playing with the introduction, which follows: Summer brings weddings, access to the great outdoors, and a great way to connect with family and friends. What does […]
Hitting Send Isn’t Enough
Thoughts to think as you employ email marketing in your marketing. Hint: Just sending them does NOT ensure you’re reaching your intended audience!
In Through the Outbox
Coming up with great promotions is the first trick. The second? Getting them out there where your clientele are spending their time. Watch for tips and tricks to broadcast your message far and wide!
Celebrating (and Creating!) Non-Hallmark Holidays
What to promote between those megastar gift-giving holidays every year? The list of options is long and limited only by your imagination. Join us for some pointers on how to create ‘holidays’ around the personality of your business, your clients, in your town!
Planning Pernicious Promotions
Ensuring your marketing year is nicely planned means less stress and more creative energy for your promotions. Join Dena and Janell as they lay out some simple rules to ease your planning along, and make this year your best strategized ever!
How Does Built-In Credit Card Processing Sound?
Credit card processing is now built-in with SpaBoom! File in “things that make life a whole lot easier!” Beautiful reasons to love this new development: Instant account creation No monthly fees, actually no other fees of any kind. Just 2.9% + .30 per transaction. The 2.9% plus your SpaBoom commission is deducted from the transaction […]
Your Blog: It’s Not War and Peace
Blogging for your salon or spa? Great! Watch this for tips to keep your blog real, relevant and something your visitors want more of!