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    Sieze the Opportunity of Change

    July 22, 2013

    Your business climate is changing, and you need to change with it! Join Janell and Dena as they address how best to ‘just relax and go with the flow’ and adjust your marketing to meet the current needs of your audience.

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    Filed under: Spa Business Management, SpaBoom Podcasts

    Have You Planted Your Money Tree?

    June 13, 2013

    Should you increase your prices? If so, on which services? Seth and Dena offer up thoughts to think as you ponder, and before you implement, a pricing change.

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    Filed under: Spa Business Management, SpaBoom Podcasts

    Hitting Send Isn’t Enough

    May 22, 2013

    Thoughts to think as you employ email marketing in your marketing. Hint: Just sending them does NOT ensure you’re reaching your intended audience!

     

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    Filed under: Salon Marketing, Spa Business Management, Spa Marketing, SpaBoom Podcasts

    In Through the Outbox

    May 20, 2013

    Coming up with great promotions is the first trick. The second? Getting them out there where your clientele are spending their time. Watch for tips and tricks to broadcast your message far and wide!

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    Filed under: Salon Marketing, Spa Business Management, Spa Marketing, SpaBoom Podcasts

    Celebrating (and Creating!) Non-Hallmark Holidays

    May 15, 2013

    What to promote between those megastar gift-giving holidays every year? The list of options is long and limited only by your imagination. Join us for some pointers on how to create ‘holidays’ around the personality of your business, your clients, in your town!

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    Filed under: Salon Marketing, Spa Business Management, Spa Marketing, SpaBoom Podcasts

    Planning Pernicious Promotions

    May 6, 2013

    Ensuring your marketing year is nicely planned means less stress and more creative energy for your promotions. Join Dena and Janell as they lay out some simple rules to ease your planning along, and make this year your best strategized ever!

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    Filed under: Creating Customers, Salon Marketing, Spa Business Management, Spa Marketing, SpaBoom Podcasts

    Your Blog: It’s Not War and Peace

    April 30, 2013

    Blogging for your salon or spa? Great! Watch this for tips to keep your blog real, relevant and something your visitors want more of!

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    Filed under: Salon Marketing, Spa Marketing, SpaBoom Podcasts

    Nurturing Your Tribe

    April 10, 2013

    Social media is a great venue for starting and encouraging great conversations. Join us for some ideas to jump-start your social interactions!

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    Filed under: Social Media, SpaBoom Podcasts

    Small Tweaks for Big GC Sales, Every Holiday

    April 8, 2013

    It doesn’t take a lot of work to really increase your Instant Gift Certificate sales, it really doesn’t. Watch for a few simple ways to ensure you maximize your sales each gift giving opportunity.

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    Filed under: Salon Marketing, Spa Business Management, Spa Marketing, SpaBoom Podcasts

    The Lowerst Paid but Most Influential

    March 20, 2013

    Your front desk staff holds a lot of power in spite of the fact that they’re typically compensated less than anyone else. Training them well and to represent you best is key!

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    Filed under: Spa Business Management, SpaBoom Podcasts

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