Your business climate is changing, and you need to change with it! Join Janell and Dena as they address how best to ‘just relax and go with the flow’ and adjust your marketing to meet the current needs of your audience.
Have You Planted Your Money Tree?June 13, 2013
Should you increase your prices? If so, on which services? Seth and Dena offer up thoughts to think as you ponder, and before you implement, a pricing change.
Hitting Send Isn’t EnoughMay 22, 2013
Thoughts to think as you employ email marketing in your marketing. Hint: Just sending them does NOT ensure you’re reaching your intended audience!
In Through the OutboxMay 20, 2013
Coming up with great promotions is the first trick. The second? Getting them out there where your clientele are spending their time. Watch for tips and tricks to broadcast your message far and wide!
Celebrating (and Creating!) Non-Hallmark HolidaysMay 15, 2013
What to promote between those megastar gift-giving holidays every year? The list of options is long and limited only by your imagination. Join us for some pointers on how to create ‘holidays’ around the personality of your business, your clients, in your town!
Planning Pernicious PromotionsMay 6, 2013
Ensuring your marketing year is nicely planned means less stress and more creative energy for your promotions. Join Dena and Janell as they lay out some simple rules to ease your planning along, and make this year your best strategized ever!
Your Blog: It’s Not War and PeaceApril 30, 2013
Blogging for your salon or spa? Great! Watch this for tips to keep your blog real, relevant and something your visitors want more of!
Nurturing Your TribeApril 10, 2013
Social media is a great venue for starting and encouraging great conversations. Join us for some ideas to jump-start your social interactions!
Small Tweaks for Big GC Sales, Every HolidayApril 8, 2013
It doesn’t take a lot of work to really increase your Instant Gift Certificate sales, it really doesn’t. Watch for a few simple ways to ensure you maximize your sales each gift giving opportunity.
The Lowerst Paid but Most InfluentialMarch 20, 2013
Your front desk staff holds a lot of power in spite of the fact that they’re typically compensated less than anyone else. Training them well and to represent you best is key!