SpaBoom

Social Media Marketing and Websites for spas, salons and massage therapists

    • Home
    • Services
      • Instant Gift Certificates
      • Websites
      • Marketing
    • Pricing
    • Blog
    • Support
    • Help Topics
    • Signup
    • Login

    Strategic Marketing for Valentine’s Day

    January 21, 2014

    Marketing conceptValentine’s Day is one of the Big Three gifting holidays each year, which means you need to capitalize on every selling opportunity around the event. Your goals should be simple but focused on three key marketing goals:

    • Generating Revenue
    • Growing Your Client Base
    • Retaining Your Clientele

    It’s that simple. None of these stand alone, but are, in fact part of an overall strategy that you need to employ.

    How should that work?

    You’ll need to design well-timed, finely-targeted promotions and compelling packages that garner the interest of gift buyers. Once you have the attention of that audience, you’ll want to deliver gift options that fit their needs perfectly.

    Simple, right? Of course! The good news is all the hard work you do designing great promotions and packages will help you prepare for and succeed with the next upcoming event, Mother’s Day!

    Keep in mind the following things as you move forward:

    • Who is your audience?
    • What exactly are you wanting to sell?

    A solid understanding of these key items will go a long way to shaping your messaging and offers, and will keep you focused and clear as you do it!

    Leave a comment
    Filed under: Salon Marketing, Spa Business Management, Spa Marketing

    spaboom
    800.940.0458
    support@boomtime.com

    Mailing Address
    PO BOX 35160
    Albuquerque, NM 87176

    • Facebook
    • Twitter
    • Login
    • Support

    Stay in touch with the latest marketing technology and updates for your spa, salon or massage therapy practice. Sign up now and receive a marketing gift for your spa, salon or massage therapy practice.

    Copyright © 2004-2023 · SpaBoom Sevence, LLC d/b/a SpaBoom, all rights reserved. • Email • Fine Print